Two new wearable fitness devices unveiled by Jawbone: $49 Move and $179 UP3


With quite a few new fitness trackers been launched this fall, quite a lot of alternatives have hit the market. However, now is the time for Jawbone that is entering the market with its two new devices from its UP line, the $49 UP Move and $179 UP3.

Two new wearable fitness devices unveiled by Jawbone: $49 Move and $179 UP3
Two new wearable fitness devices unveiled by Jawbone: $49 Move and $179 UP3

The Move is part of Jawbone’s attempt at attracting first-time users looking for a wearable fitness device, which is an anodized aluminium pod that comes with a rubber clip, so you can attach it comfortably to whatever you’re wearing. These rubberized accessory bracelets will be priced at $14.99, which will include a replaceable battery that lasts 6 months.

Source: USA Today

Published by Bhavesh Kumar

A multi-talented media professional with diverse experience spanning across journalism (digital and broadcast), management consultancy and documentary filmmaking. Worked for the leading newspaper (the Times of India) and news broadcaster (NDTV India) on their web portal, feature stories, shooting, scripting, programming and editing broadcast news. A creative mindset focused on executing new-age strategic communication initiatives with all its corresponding elements (clear and coherently written key messages, social media marketing and multimedia content) to ensure effective target audience impressions. Also, worked on several primary and secondary market research projects (Market Feasibility Study) for business expansion into new markets.

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