Within just 69 minutes of their use by Roger Federer in his match against Victor Hanescu, Federer has been asked by Wimbledon authorities to not wear the orange sole Nike shoes. The reason behind the directive is the strict adherence of all-white dress code at the sporting event.
Though Kevin Anderson also wore Lotto shoes with green logo in the first round match against Oliver Rochus in which Anderson won but no objection was raised against his shoes.
Although Nike has refused to comment on the whole incident right now but they were aware of the risk that they were taking by putting neon orange soles on Federer’s shoes. In the press release issued by Nike on Monday, it hinted at Federer “making a bold style statement in London.”