85 year old perfume created for Jeanne Lanvin’s daughter is going to be launched in 2013


André Fraysse, a young French perfumer was asked by fashion designer Jeanne Marie Lanvin to create a perfume called Arpege on the 30th anniversary of his daughter Marie-Blanche.lanvin-perfume-minaudi__re_lanvin_global-annal

Rose, Jasmine, Ylang Ylang and Vanilla are the dominant ingredients of the perfume. 85 years onwards the same legacy will be available in  black enamel polished bottle with snake resembling braided handle made of yellow gold would be available on sale from February 2013 at the Lanvin stores and their e-commerce store for €2295.

Source: Vogue France

Published by Bhavesh Kumar

A multi-talented professional with diverse experience spanning across Advanced statistical analysis,Python programming with NumPy, pandas, matplotlib, Seaborn, Tableau, Machine Learning with stats models and scikit-learn, Deep learning with TensorFlow, journalism (digital and broadcast), management consultancy and documentary filmmaking. Worked for the leading international news agencies on feature stories, videography, scripting, programming and editing broadcast news. A creative and analytical mindset focused on executing new-age strategic communication initiatives with all its corresponding elements (clear and coherently written key messages, marketing strategy and predictive analytics) to ensure effective target audience impressions. Also, worked on several primary and secondary market research projects (Market Feasibility Study) for businesses looking for actionable insights.

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