World’s longest running comic series “Dandy” discontinues print edition, goes online


-Dandy, world’s longest running comics’ last print edition has goes on sale. Dandy’s iconic characters Desperate Dan and Korky the Kat have completed a journey of 75 years in entertaining its readers. Where Dandy had a circulation of two million copies in the 1950s, it had hit the bottom with its circulation to just 8000 copies in the recent past.

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-Now the publisher of Dandy, DC Thompson has decided to take the comics online and is going to make it available to readers through Tablet and Smartphone App. The last print edition rollout also coincides with its anniversary date 4th December, 1937 with reprint of the first edition as its last edition also.

Dandy’s website will feature animated characters alongwith voice overs and sound effects. Also there will be the option of interactive games, videos and opportunity to care for virtual pet, Dandy Dollop.

Source: BBC

Published by Bhavesh Kumar

A multi-talented professional with diverse experience spanning across Advanced statistical analysis,Python programming with NumPy, pandas, matplotlib, Seaborn, Tableau, Machine Learning with stats models and scikit-learn, Deep learning with TensorFlow, journalism (digital and broadcast), management consultancy and documentary filmmaking. Worked for the leading international news agencies on feature stories, videography, scripting, programming and editing broadcast news. A creative and analytical mindset focused on executing new-age strategic communication initiatives with all its corresponding elements (clear and coherently written key messages, marketing strategy and predictive analytics) to ensure effective target audience impressions. Also, worked on several primary and secondary market research projects (Market Feasibility Study) for businesses looking for actionable insights.

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